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Marketing Training
Roberts Digital is led by an experienced team of digital marketings specialising in education! Our honest and holistic approach to marketing means that dozens of institutions trust us to run their marketing. Our training, provides you with an insight into our day-to-day learnings so that your marketing can get started on the right foot.
How to plan your school marketing budget
Is Magazine Advertising worth it?
Community Building – Marketing’s secret weapon
Marketing Articles
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How to Use Remarketing to Engage Warm Audiences
With the increasing expectation that organisations maintain a healthy presence on social media, your time can quickly get consumed with developing interesting content, posting regularly and...
Getting started with marketing automation for schools
We all put a lot of effort into reaching new audiences with our online marketing efforts, but how do we make sure that we are diligent with the enquiries we have while maximising contact with people...
How A School Got 400 Enquiries In 3 Months
Access the School Marketing ToolkitWe recently discussed in the Marketing Mastery For Schools Facebook Group how a school was able to sign up 400 enquiries in...
Google Ads Training
We are always looking to find clever new advertising techniques that work, and while I would never advocate basing your business on one marketing mechanism, many people do use Google Ads as a main...
#5 Get Publicity That Turns a Profit with Sue Papadoulis
iTunesAndroidRSS Sue Papadoulis is an experienced career journalist that wanted something more from her career and the impact her profession was making on the world. Two important career decisions...
Get SEO Ranked with These Three Tips!
iTunesAndroidRSS Hello everyone, this is Mara Roberts and today we are talking about on-page Search Engine Optimisation or SEO – all the SEO that happens on your website that you can control....
Search Engine Optimisation – You May Be Paying Too Much
My competitor just paid $5,000 for something that took me 30 minutes to do – Search Engine Optimisation. It always surprises me that some business owners haven't realised that they don't operate in...
Your $10 Daily Facebook Advertising System
iTunesAndroidRSS In today's podcast episode I break down the essentials for a $10 daily Facebook advertising schedule. It's a systemized approach that works in harmony with your website that...
How to Know What Your Prospects Want When Starting Out
One of my regular clients was launching a new service in a field that was entirely different to his current offering ... Being a business consultant he wanted to do things right and have market...
School Email Marketing Metrics Every Marketer Should Track
Mastering your school email marketing takes time and effort. It requires sticking to best practices for every campaign, avoiding common rookie mistakes, and optimising emails for better engagement....
Marketing Low Cost Items
I recently spoke to a frustrated business owner that just wanted to get customers in the door. She felt she couldn't justify big marketing spend because she sold low-profit items. Billboards, print...
Get new customers
How do you get new customers? Get new customers using simple marketing that you can do yourself. Marketing should be low cost and quick to implement. here are a few tips on things you can do to get...
Facebook Share Link Post – Algorithm Changes
I thought I would give you a quick update for those Facebook page owners out there. Facebook has just announced a new tweak to it's newsfeed algorithm. And I think its great news! Many of us post a...
Facebook Graph Search Not Working?
Graph search is a nifty social searching tool that is new to Facebook. Want to know what other pages your fans like or which restaurants they like? Graph search will give you these and other great...