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Open Events: Promotion, planning and on the day success
12 February 2026 | 1 pm, AEST
Open Events – Promotion, planning and on the day success
12 February 2026 | 1 pm, AEST
The number one factor in a successful open event? Preparation. From promotion and planning to the smooth running of the day itself, every detail counts.
This practical session will give school staff the tools and strategies to attract the right audience, create an engaging experience, and ensure everything runs without a hitch. Walk away with clear, actionable steps to make your next open event a standout success.
Open Events – Promotion, planning and on the day success
12 February 2026 | 1 pm, AEST
This month’s webinar will include:
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Planning timelines and responsibilities for a successful open event
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Promoting open events across digital and offline channels to maximise attendance
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What prospective families expect before, during and after an open event
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Structuring the day for smooth flow, clear messaging and strong first impressions
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Roles, staffing and logistics on the day — what really needs attention
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Common open event pitfalls schools encounter, and how to avoid them
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Join the live event and ask your marketing questions.
About the Speaker
Mara Roberts
Director | Roberts Digital
Mara is the accomplished Director of Roberts Digital and a passionate digital marketing specialist. Her full-service Marketing Agency implements creative, results-driven digital campaigns for their clients across Australia, New Zealand and the world.
Mara is actively involved in the digital marketing space, providing regular training, authoring a marketing blog and running two large marketing community groups.