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The COVID-19 virus has certainly raised a few challenges for schools around the world with the need to quickly adapt to online learning. While Australian schools have shown incredible resilience and...
As Australia looks for a responsible response to the Coronavirus (COVID-19), including restricting mass gatherings and reducing individual contact, many schools are looking to reduce their...
What does your school’s dream marketing team look like? In our quest to build our marketing capabilities, you may ask the question, ‘Should we try to cover areas such as website management, SEO and...
Have you ever felt like your efforts to promote your school's open events and tours are hitting an invisible wall? You invest in your independent school branding campaign with photo shoots, design,...
Schools marketers are feeling the tension with the GDPR changes coming into effect on 25 May 2018 and in this article, I work through practical data protection for schools. Before I get into it,...
In today's article, I will be discussing social proof. When parents are on the fence about choosing your school for their child, school testimonials are one of the most impactful ways to give your...
